What is social media marketing? It is the process of reaching targeted audiences through social media networking sites.
Social media is part of daily Internet activities. What started out as a way to connect college and university students together has grown into full mainstream usage by people from all walks of life and all ages. In search marketing, social media cannot be ignored. It needs to be part of your greater search marketing campaign strategy. At TCK Media, we will fully integrate social media into your online presence and search engine optimization.
There are a variety of social media networks that work in different ways and are used for different purposes. It is important to leverage each network’s strengths for maximum results.
We will work with you to establish what goals should be reached through the different social media sites. Following that, we will create a social media strategy that will help reach your intended audience and, build a strong message and brand awareness.
Building a unified search marketing campaign that incorporates social media is a challenge and is difficult to achieve by the uninitiated. At TCK Media, we will demystify the process and can handle the complete execution of your social media campaign or train you (or someone on your staff) to properly execute the social media campaign strategy that we establish.
The goal of our social media marketing services is:
To effectively promote your products and services through social media sites, driving more Web traffic to your website, and converting visitors into long term customers and clients.
When done properly, social media marketing will have a great impact on your Web traffic and bottom line. It is yet another powerful tool in your search marketing arsenal that should not be underestimated.
TCK Media social marketing services include the following:
- Consultation, including establishing of goals and training
- Social media marketing strategy
- Social media management
- Posting schedule
- Lead engagement and capture
- Social media integration into website
- Optional Pay-Per-Click advertising on social media